Fashion Santa by Yorkdale Will Inspire Your Christmas

Yorkdale Shopping Centre in Toronto introduced Fashion Santa this year, and the world quickly took notice.

The best start? If you have the pleasure of taking a selfie with him and use the hashtag #YorkdaleFashionSanta, $1 per post will be donated to Sick Kids Foundation (up to $10,000).

A model named Paul Mason. He lives in Toronto, and he likes taking selfies. This Santa’s suit is likely Burberry or Ferragamo, with a little Carven and Rag & Bone thrown in.